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Communications Design Industry Discussion, Inspiration, & Tutorials

Dec 15, 2012

Portfolios That Inspire: Moxie Press & Co.

By On 07:55
If typography is high art, then letterpress is the best of paint, brushes, and canvas. Moxie Press & Co., the brainchild of Maryland designer Chris Undi, does it so well. This one-man shop offers design services, illustration, and printing. Not only is Chris a fantastic designer/pressman, he's also a good friend. Check out more of his work and see Moxie Press on Facebook:








Dec 11, 2012

The Online Portfolio

By On 18:11
Today is the perfect day to get started on yours. OR to update your existing online presence with recent work!

Having an online portfolio does a lot to boost your street cred among potential clients and employers. It’s also:

More Convenient than a Resume
and saves time in a job search.
This tool gives potential employers and clients a preview of your skills and abilities. In addition to the pieces that you present, folks are impressed by the design of the portfolio site and the user experience.

Showcases Your Talents
Online portfolios instantly show off your work. To establish yourself in this industry, let your designs do the talking!

Makes you Readily Accessible
Having your portfolio online makes you accessible to clients worldwide, instantly. This can open up opportunities to work internationally. Potential clients from other regions are now able to access your portfolio and maybe even hire you! Plus your contact information / link helps get contacts in touch immediately.

Saves Time
Virtually all e
mployers have embraced the concept of online portfolios. They expect to see you’re your samples when you apply for a position in their company.Look at it from their perspective. Employers have to search dozens of resumes, choose the right candidates, schedule and conduct interviews. This is very time consuming and virtually impossible without design samples. Having an online portfolio saves employers time and they can see your design work instantly, enabling them to find the right fit for their company.

If you don't have the time to code a site yourself, here's a list of great website and portfolio resources for you to check out. Compare all five: 

  • CarbonMade: Cutesie. 
  • Coroflot: A simple way to connect with creative opportunities worldwide. Upload your portfolio, connect with other designers, or post jobs.
  • BeHance:  a favorite of design professionals nation-wide. The javascript that powers this site is elegant and lovely.
  • Jobrary  and Krop:  Both sites have similar look and services. The site is UI is clean and minimalist.
A great alternative is to use a blog site and create something a bit more interactive. I always suggest Blogger, Wordpress or Tumblr to those who ask, but using social media site is also a great way to do this. TwitPics, FB pages, or even LinkedIn updates are becoming fantastic designers' tools for highlighting work.


Dec 10, 2012

The Portfolio: Not Just for Creatives Anymore

By On 06:00

My buddy, Barbara*, works in marketing and does a lot of media writing. This year she gave a riveting AIGA talk about interviewing with a portfolio when not in the creative arts field. Today, a great article on Idealist.org loudly seconded her sentiment. It's good enough to share.

According to Barb and Idealist every professional should arrive at an interview with a portfolio in-hand; "we do more than just our job description" and a portfolio book is an excellent way to show it. A professional portfolio--or leave behind--gives the potential employer a great idea of our skills, abilities and range. It's also pretty impressive!

How Does it Look? This simplest presentation of your leave-behind is a spiral-bound book separated by tabs. These can be printed and bound, in quantity, at retail copy shops or by yourself if you have a spiral binder at hand). Be sure to select  a heavy weight paper and substantial cover stock. Spiral-bound books are not the only option. This publication can also be a highly polished design piece that profiles your creative skill as well. If you choose to go in this direction consider hiring a graphic design student, freelancer, or recent grad to help layout / design a polished look.


Here are a few examples of print portfolio books:

What Does it Contain? Your portfolio is a great supplement to the interview conversation. As you speak about your projects, accomplishments, or accolades, refer to the samples that you have in-hand. Here are Barbara's suggestions for basic content for this book:
  • Your resume or Curriculum Vitae
  • Listed technical skills, software, and hardware
  • Printed samples of your work or projects on which you've worked--with descriptions of the project, your role on the project, and other pertinent information
  • Writing Samples - if you have relevant, well-written pieces; include 2-3 samples of technical writing, public relations, media or editorial writing
  • Kudos and accolades on your work or performance from colleagues or employers

Why Not Go Digital? If making a print portfolio is outside of your means and expertise, create an online portfolio. There are several free sites that offer open formats for you to showcase a variety of projects. An online portfolio gives potential employers a look at your scope of skill, and also makes you look very web-savvy; this is more important across all industries. In addition to portfolio sites like: Behance, CarbonMade, Jobrary.com there are several blog format sites that allow for maximum flexibility; like Blogger, Wordpress, or Tumblr.



*her name isn't really Barbara.

Nov 28, 2012

Public Domain Stock Photography

By On 17:28
I'm in Love. . . with this website!

Coming from a non-profit, graphic design background, I am well-versed in the economical online image search. Some time last year I found this site and have visited often when looking for the right hi-res photo for various projects.

Check out and bookmark Photos-Public-Domain!

For winter holiday / christmas/ new years / seasonal images go directly to Holidays and Seasons.

Nov 21, 2012

Internship: Format Your Resume

By On 11:58

As a current student, your professional experience is limited. While you’ve taken several diverse courses, participated in student groups, and completed several freelance pieces, you don’t feel that marketable. But you are!

Which Type is the Right Type?
When updating your resume for an internship consider your audience. Is the industry a creative one? Is it receptive to out-of-the-box design concepts? Is it conservative or built on tested ideals? Will your design, paper size, typography, or color palette cause your application to be discarded? The different format options will help to highlight your talents.

  • Functional Resume Format - Many job search sites and guides claim that functional resumes are the way-to-go when you have limited experience. I disagree. When I see this  resume type show up in a group, I know immediately that the applicant has something to hide; be that limited experience, or gaps in professional history. To be safe, don't use this format.
  • Chronological Resume Format - Use a format that can grow as your experience grows. Use a format that is easily scannable and recognizable by the people who matter. This is the most widely used formats in the USA, and recognizable across different industries.
  • Infographic Resume  Format- When applying for an internship with a graphic design firm or creative company, it’s important to demonstrate what sets you apart from the other applicants. A well-designed infographic resume is a great tool for this.

    This format allows you to showcase your graphic design skills, illustrate the principles of effective design, and convey your experience and interests on a single page. To be clear, this is a suitable format for jobs and internships in creative fields, but will not work in the non-profit sector, or corporate, or educational settings
Here are some INFOGRAPHIC RESUMES to help get your creative juices flowing:




Here are some CHRONOLOGICAL RESUMES to help get your creative juices flowing:






Nov 4, 2012

Instagram DIY or Another Photoshop Tutorial

By On 05:29
I've gotten a few requests for an easy tutorial on increasing blur in portraits. Here's a super easy how-to using a selection and a filter. For this sample, I used a low-res portrait of myself snatched from a social site.



1. Open your image with Photoshop and unlock the layer by double clicking on it and hitting “OK”.
Create a duplicate copy of that layer.




2. With the top layer selected choose the Lasso tool from the toolbar. Change the feather radius to between 75 and 250px—choose a higher feather for higher resolution images. I used 100 px for this portrait.




3. Draw an oval around the area that you want to remain sharp. When you close the shape,
Photoshop will alter your selection. Be sure that the area you choose is large enough to keep your
subject in focus. Redraw your selection if you need to.



4.From the top dropdown menu choose Select > Inverse.
Your marquee is now around the area that will be blurred!

5. Go to Filter > Blur > Gaussian Blur and choose a blur radius between 5 and 15—
use higher numbers for higher resolution images. I used 5.5 for this portrait. Hit “OK”

6. NOW, DO IT AGAIN. Choose Crtl + D OR Command +D on your keyboard to deselect the area.

7. Choose the lasso tool and draw another marquee around the subject. Your feather radius will remain the same. Select the inverse and then choose Filter > Blur > Gaussian Blur.
 Use a smaller radius this time—between 1 and 5 px. I used 1.6 for this portrait.


You now have a sharp focus area and blurred border to your image. You can stop now or apply one more filter to add a little more visual interest. Check out the simple vignette…


(I used a blur radius of 34px and output of 99 for this one)

Oct 26, 2012

Everyone has an E-book Inside

By On 20:27
The old saying was that everyone has at least one book inside 'em. Undoubtedly, I've got one in me that may make the world a slightly better place. While my globe-trotting, brushes with mortality, and trying tales of punk bands and band aids would curl even the straightest hairs, I'm certain that book one should be a guide for us creative types--a short guide.

ID CS6 inspires me to compress my design market writings into a fantastically fabulous folio for querying creatives. Details to come soon!

Oct 16, 2012

What is a Leave Behind?

By On 06:43
Postcard serise by: http://iwonak.com/tag/postcards/
Simply put, a leave behind a physical object that you leave behind after an interview. This media helps the interviewer or potential client to remember you. The object can range from the mundane (business card)—to the functional (printed portfolio)—to the elaborate (folding portfolio poster with DVD insert).

To Create a Good Leave Behind:
  1. Keep your brand consistent. Any logos, typography, graphic elements in use on your resume or website should be represented here.
  2. Stay true to you. It should reflect they type and style of work that you produce.
  3. Make it easy to handle. Origami Folding cranes are relaxing to make and beautiful to behold, but impractical for job-seekers. So , keep it simple

Oct 9, 2012

Stuff I’ll Miss About My Job (II)

By On 07:12
 In recent years, I’ve done plenty of market research about changing currents in graphic design industry and written articles on my findings. The prevailing wind has definitely shifted to growth and development of portable media and specific types of electronic design. The trends I witnessed led me to conclude that I belong back on a university campus, working in instructional design. The fates heard my thoughts and bestowed upon me an incredible opportunity. So, I’m headed back to university life, schedules, and quirks.

The job I now leave has made a fantastic impression on me. After working for nearly 2 years as the graphic designer in a 3 person communications team—part of a 9-person development team, which is part of a 32-person community foundation, I’ve learned a lot about what drives the financial services and philanthropic communities. I won’t keep you in the dark, it’s money. But, not only that. It’s also people with: commitment, knowledge, great ideas, and stamina. I’m really going to miss this job.

Here’s the short list of what I’ll miss specifically:

  •  First and foremost, my awesome, collaborative communications team 
  • Gigi’s Outlook Tasks. I’ve actually begun to use this tool to stay organized, her 20 months of gentle prodding has not been for naught 
  • There are always lots of fantastic print projects to keep my design hamster running
  • Ralph lamenting that he can never get me to laugh. I should’ve told him to ply me with Pinot 
  • Ashley’s multi-syllabic phone answering script.
  • Great ideas that come from a meeting of a roomful of people—that’s a rare thing indeed 
  • Hillary’s righteous indignation--about politics, sports, the weather, whatever
  • Mandatory meetings on a boat or in a pizza place
  • Biking downhill to work in the morning
  •  Being part of a group of people that's so diverse that in one staff meeting we have tattoos, sitting next to republicans, next to an accomplished musicians, next to theater buffs, next to parents, next to long distance runners, next to immigrants, next to grandparents, next to croquet champions, next to students, next to creative folks, next to animal lovers, next to the chronically loquacious, next to entrepreneurs, next to me.
  • AND, of course “Food on the 8th floor” emails. Followed, in close second, by "Food on the 9th floor" emails. 

 Here’s some stuff I won’t miss at all:

  • Stale coffee
  •  Biking home from work, uphill 
  •  Updating fact sheets every 2.5 days 
  • AND, of course “Food on the 8th floor” emails. Followed, in close second, by "Food on the 9th floor" emails. 

Oct 6, 2012

simonejenifer.org - 2012 revision

By On 12:29
Without too much chit chat, here's my new home page at www.simonejenifer.org
Reform Design by simonejenifer.org! The page showcases my pro bono and barter design services, recent graphic design projects, plus some fun and exciting recycling art projects. Take a look.

Sep 21, 2012

Need a Web Development Refresher?

By On 10:30
In a recent conversation with fellow Pub Design grads, a friend posed the following question:

"I'm about to cross the line from full-on print designer to (teaching myself) web design. I know basic code but not much else. I plan on getting practice by creating a blog - can anyone fill me in on the most important things I should know? I've heard jQuery a ton of times--and any free tutorial sites that will be helpful in this ridiculously scary endeavor..."
This request prompted me to dig around for resources for the self-tutoring designers of the world. Here are links and mini descriptions. I hope this helps.

First, let's be clear, you should have at least basic knowledge of HTML and CSS, and Java Script before delving into the more complex resources below.

Codeacademy boasts that it's the easiest way to learn code. A group of my peers are currently using this resource to bone up on current skills. Check it out...

NetTuts+ This Envato offering has a comprehensive PSD to HTML tutorial. It gives you the tools needed to build a set of site designs. Check it out...

Tuts+Premium 30 Days to Learn jQuery. I'm taking this course now and the bite-sized lessons are great for someone with a short attention span. Check it out...

If you're ready to pay for it, grab a 1 month membership to Lynda.com and use every resource that's available.

Sep 19, 2012

It's Time--again--for a Good Purge

By On 06:43
Binge & Purge (clothing swap) is back and I want to talk about it.

The original idea behind B&P was that I had a ton of super-fly gear from the now defunct shop "Funk in the Trunk"--a vintage clothing store in Baltimore, owned by Travis, Chris and me. The gorgeous garments, stunning shoes, bitchin' belts, and bodacious baubles cluttered up my life and apartment for years after we closed. My original plan was that I'd sell the goods online or on consignment. Seriously, I'm way too lazy for that.

The idea of clothing swap allowed me to get rid of these items and lots of others from my own wardrobe. AND I decided to donate left-over gear to a local women's services organization. Anyway, swap day came and went off without a hitch, by the end of the event I was approached by a local friend and neighbor who offered to take all of the donatable items and ship them to Nigeria--for the benefit of needy families there. I jumped at the chance. In my view, helping others is helping others, period.

In subsequent swaps I have kept the donations to local social service organizations. This September I'm looking forward to driving a truckload of goods to drop off at House of Ruth, My Sister's Place, and Dress for Success.

Regarding the logo and typography, I've made similar design decisions in creating this web banner as in previous years. Check them out...
See B&P1
See B&P2
See B&P3

Binge& Purge Clothing Swap: Sunday, September 23, 2pm-6pm at the Metro Gallery in Baltimore
1700 N. Charles Street, Baltimore, MD 21201

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